AIB | The Channel | Issue 1 2014 - page 16

C
V
NAME
Jenny Buckland
DATE OF BIRTH
August, 1964
CAREER
Born in Murrayville, Victoria, Jenny
Buckland was educated in Melbourne
where she completed combined
degrees in Arts and Law at the
University of Melbourne and was
admitted to practise as a Solicitor of
the Supreme Court of Victoria in 1987.
After working as a lawyer in private
practice in Melbourne, Jenny first
joined the Australian Children’s
Television Foundation as its in-house
counsel in 1989. In 1992 she established
the ACTF’s in-house distribution
division. Using her extensive experience
in TV distribution, business, financial
and legal affairs, sales of ACTF’s
programmes doubled as Jenny became
General Manager and Marketing
Manager of the ACTF. She pioneered
sales in new and major markets such
as France, Japan and Canada and was
instrumental in the ACTF winning a
number of marketing and export
awards. Since her appointment in 2002
as CEO of the Australian Children's
Television Foundation, Jenny has
positioned the ACTF as a national
children’s media and policy hub,
performing a wide range of functions in
children’s media. Jenny originated the
proposal for an Australian children’s
digital channel which culminated in the
establishment of ABC3 in 2009.
MEDIA USE
Wakes up to ABC Radio National to
hear the big stories of the day; news-
paper at breakfast but increasingly
looks at Twitter feed; radio in the car
on the way to work; throughout the day
looks at online news sites; in the
evening watches all the main TV
channels for drama, comedy, news and
current affairs
FAVOURITES
A fan of the theatre and of seeing
movies in the cinema; enjoys running,
cooking and activity time with her two
children
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