German broadcaster expands internationally by delivering two channels using ASTRA 4A, ASTRA 5B and SES-5
SES S.A. (NYSE Euronext Paris and Luxembourg Stock Exchange: SESG) announced today that German broadcaster Deutsche Welle has signed a new long-term capacity agreement on three SES satellites to broadcast two channels in Eastern Europe and Africa.
Deutsche Welle will be broadcasting its German-language TV channel DW via the ASTRA 4A satellite, allowing more than six million direct-to-home households in Eastern Europe and 40 million cable and IPTV households in Europe to receive the channel directly and indirectly.
Deutsche Welle will also broadcast its new English-language channel across Eastern Europe and Africa via the ASTRA 4B and SES-5 satellites. The 24-hour news and information channel, which broadcasts events from Germany and around the world, was already launched on 22 June via ASTRA 19.2 degrees East.
Guido Baumhauer, Director of Distribution and Technology at Deutsche Welle (pictured right), said, “Deutsche Welle produces high-quality content in 30 languages for the whole world. We are very pleased that we have found, in SES, a reliable technical partner that complements our global satellite portfolio and helps us to broadcast news and information to two of the most important regions in the world.”
“We are very pleased that Deutsche Welle is once again relying on SES to expand its coverage. The latest agreement with Deutsche Welle is an example of how our global satellite network can enable broadcasters to expand beyond their domestic markets to reach international audiences on all continents,” said Norbert Hoelzle, Senior Vice President, Commercial, Europe at SES.
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